Timberland Versatility Campaign
Creative Direction for a compelling campaign that highlights the remarkable versatility of Timberland PRO’s products, emphasizing the concept that these durable and stylish items can seamlessly transition with you from the early hours of the morning through to the evening once your workday has concluded. This approach showcases how Timberland PRO’s offerings not only meet the demands of a professional environment but also adapt smoothly to after-work activities, providing comfort and functionality throughout the entire day.
This is not a boot Campaign
Part of the larger and more extensive campaign that launched the Fall 2023 collection for the slogan “This is not a boot,” was a significant and resounding success for the entire Timberland company as a whole.
Burton Snowboards
Over the years at Burton Snowboards, I had the opportunity to work extensively in both marketing and product design, which played a significant role in helping to shape some of the most iconic looks for Burton, Anon Optics, and G-Shock. This experience included concepting, creating, and merchandising a wide variety of colors and graphics for hundreds of SKUs, allowing me to contribute to the visual identity of these celebrated brands.
